Monday, May 30, 2011

SerendipiTea & Sensory Lab @ David Jones

You may have passed Sensory Lab on Thursday & Friday last week and noticed our tasting table set up outside the entrance on little Collins Street


We were quite happy that so many of you stopped to taste & talk about our Organic & Fair Trade teas & tisanes.
We hope you will take advantage of the discount cards we handed out.
The whole thing went so well you can expect that we will do further promo's in the future and also be sure that stop in and pick up the samples that will be available from time to time at the Sensory Lab front desk.




- Posted using BlogPress from my iPad

Wednesday, May 25, 2011

Tea Sampling at Sensory Lab @ David Jones

By now you know that SerendipiTea has a strong relationship with our friends at Sensory Lab.
At this point we a a few promotions into our attempt to get you to know a bit more about SerendipiTea.
A large range, Organic, Fair Trade & eco ideals these are all part of SerendipiTea but it is always taste that is our first concern.


We think... what's the point of tea with a great pedigree if the taste isn't there?
So... next at Sensory Lab SerendipiTea will be letting you taste for yourselves why our Teas & Tisanes are so outstanding.
Drop into Sensory Lab this Thursday & Friday from 12:30 -2 pm and taste a few of our teas & tisanes and let us know what you think.
Takeaway a card like the one above and receive a discount on SerendipiTea online orders.
See you there !



- Posted using BlogPress from my iPad

Tuesday, May 17, 2011

Tea Types - Sensory Lab @ David Jones



Since the first tea leaf fell serendipitously into a waiting cup of hot water & then someone did it again
( or shortly after )
people have been politely at odds about what tastes better...

Green tea or Oolongs

Gen Mai Cha or Hojicha

Well... you follow.

As for this guy, I think its all great!

The warmth and fragrance of my drink, what ever it is, makes the big first impression and it's that promise of taste that means a lot to me.

Others want to watch their brew, see the leaves unfurl, watch the subtle changes in the color of the liquid.


I want to know what does it for you...

What type of teas & tisanes you most look forward to at tea time?

So lets try something...

For the next 2 weeks when you visit Sensory Lab you'll find a selection of SerendipiTea samples on the counter, green teas, Oolongs, tisanes, black tea they'll all be there I encourage you to pick one that moves you, take it home , taste it and then return to this Blog, our Facebook or Twitter pages and leave a comment about the tea you've tried.

As usual we'll give you something nice if you do. ( lets keep that a surprise )

So get down to




pick up a sample ( or two or three ) and let us know what you think.


What Tea type are you?


Monday, May 16, 2011

SerendipiTea @ Genovese




Many of you that use & love Genovese coffee already know that SerendipiTea is available in their retail shop at 51 Moreland Road in Coburg.
It's been some time since we placed our iconic little brown boxes on their shelves and things have been going very well indeed...
So now we would like to offer the patrons of the Genovese retail store to the opportunity to try out SerendipiTea.
The next time you drop into Genovese in Coburg you can pick up a free sample of SerendipiTea to try at home or in your cafe.
We've worked hard on blending the best teas & Tisanes so we are sure you will love them.
Make sure you chat to Vanda about her favorite.




- Posted using BlogPress from my iPad


Sunday, May 8, 2011

Cafes & Tea

It follows that in my business get to spend a bit of time in cafes if your goal is to bring great tea to Melbourne than the wisest place to start would be the hundreds of cafes here.
However the beginning of my spending inordinate amounts of time in cafes leisurely enjoying beautiful pots of tea developed long before I ever hit Melbourne.
Truth be told it is one of the places I feel most comfortable to do just what I'm doing now writing in a journal...
Since my teen years, of course in earlier days there was no IPAD or internet I have committed time to structuring my thought as the thoughts of others float, drift & sometimes crash around me.Tea
It is the time that a pot of tea is most beneficial the writing flows, the conversations flow and the raising and lowering of my cup is like a metronome counting out the beat of the room.
It could just be me ... but I find it soothing.


- Posted using BlogPress from my iPad

Monday, May 2, 2011

Mother's day Competition in Partnership with Sensory Lab.

&



We are quickly approaching mother's day and we are all reflecting on memories of Mum and all she's done.
As we get closer to the day, many phone calls will be placed, cards will be posted & mother's day lunches will be planned.

We at SerendipiTea and our partners at Sensory Lab @ David Jones think its about time that we showed our appreciation for all that our mothers do so all this week leading up to Mother's Day we've decided we want to hear some stories about what make your Mum special!
So we are going to run a little competition in tribute to mothers everywhere!

It's really easy...
just drop into Sensory Lab @ David Jones ( 297 Little Collins Street ) anytime this week, grab an entry form and and jot down in 20 words or less why your mum is so special.
On Saturday May 7th we will draw 2 winners from all the entries and the winners will receive

1 x Japanese , cast iron pot
2 x Cups
1 x voucher for flowers for your Mum on mothers day
1 x retail box of SerendipiTea
2 x Clairvoyant tins of SerendipiTea

***We know not everyone can win so each entry submitted will receive 15% off any Retail Boxes purchased in store at Sensory Lab.
Also, we know that not everyone can get into sensory Lab @ David Jones ( although ... You really should try!)
you can receive 10% off retail boxes purchased online at www.serendipitea.com.au and entering the promo code "sensory lab"

So.. how's that ?
Come on down to Sensory Lab @ David Jones enter our competition and get the chance to win something nice for MUM, what could be better?